I mean, hell, there's only 200 available in the states, so I'm wondering why they aren't being snatched up? I ask because there's 2 still on the showroom floor of dealers close to me.
Because it is over priced.
It's a stock bike with some low end brembo calipers, a sticker kit and a couple of minor changed out parts. Yes, sure, blueprinted motor, but Honda's factory motors are good enough that 99% of people won't tell the difference.
The SP, minus the blueprinted motor should be about the same cost as a regular bike, given that the base design is now 6 (almost 7) years old and it has none of the electronics that other bikes have had for several years now. Hell, at this point in the current generation fireblade's life, the SP, minus blueprinting, should BE the standard model bike, sold for standard model price.
Don't get me wrong, it's a great bike. But for what Honda have done, it just isn't worth the extra money in my opinion - if you're someone who actually wants to use the bike as a track bike where the blueprinting would make a difference, you could just buy an 08-11 model bike, stick ohlins, brembos and rims on it and get better performance for less money.
Also, versus the competition - against the ZX10R it is completely out-classed on track.
If you want one, I'd be waiting for the 2015 model to be out, then pick one up as the dealers lower price to try and shift them.
edit:
Oh, also - the single seat thing may throw some people off. What's the point in having a "look at me" version of a standard road bike if you can't pick up girls/guys (as your preference/gender dictates) on it?
(yes, sure it has some go faster bits, but they're not game changing)
Despite Honda's wishes, it is NOT an exotic, and does not command exotic pricing.