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it’s all about data for me and most customers. Videos, verifiable independent data, in-house data. As much info as possible. You’ll see people like woolich that just provide tools have no data and most of the time they push a product out and wait for tuner feedback to fix it. Woolich is known for that.
Thats because Woolich (and my business MCU Innovations) are not tuning businesses, we are software/hardware developers. Do you know how impractical it would be for me to purchase an entire test bike to have on hand for every ECU that I want to support? We have to rely on tuners for feedback. Preferably R&D is done with some select/trusted partners as much as possible before a public release, but if you wait for your software to be perfect, you will never release your software. Thats why there is a saying in the software development community, release early, release often. But we are talking about potentially damaging expensive ECUs/bikes and in the worst case scenario, someone’s life...
 
Discussion starter · #22 ·
Thats because Woolich (and my business MCU Innovations) are not tuning businesses, we are software/hardware developers. Do you know how impractical it would be for me to purchase an entire test bike to have on hand for every ECU that I want to support? We have to rely on tuners for feedback. Preferably R&D is done with some select/trusted partners as much as possible before a public release, but if you wait for your software to be perfect, you will never release your software. Thats why there is a saying in the software development community, release early, release often. But we are talking about potentially damaging expensive ECUs/bikes and in the worst case scenario, someone’s life...
Conversely it isn’t professional to brick customer ECU’s and sell software as a final product that’s literally a V1 beta tool. They even made up tables for the S1000RR like “ram air compensation”. This doesn’t exist anywhere in the bike. I just don’t like that kind of business.

Bren never said he completed the CBR by himself in the video. He did have help from people to complete it and if he paid you, why would he plug you? If it was a free partnership, I would understand but you severed the business with him. I wouldn’t plug it either. I also haven't seen them talk about you negatively in any way. Just said they tried to buy a license and you refused to sell it, nothing beyond that.
 
Bren never said he completed the CBR by himself in the video. He did have help from people to complete it and if he paid you, why would he plug you? If it was a free partnership, I would understand but you severed the business with him. I wouldn’t plug it either. I also haven't seen them talk about you negatively in any way. Just said they tried to buy a license and you refused to sell it, nothing beyond that.
That doesn't make sense. You're saying if I paid for a service or commodity I shouldn't plug them, even if I liked/loved the product? Feedback is a plus, whether it's positive or negative, and regardless if money changed hands.

MCU stated that goods/services were purchased, but that the intent to send a laptop to customers for purposes of tuning didn't fit into the pre-arranged agreement. Your statement above "Just said they tried to buy a license and you refused to sell it, nothing beyond that" excludes information provided by MCU in this thread, and isn't accurate IMHO.

The details of the transaction between the two entities will be subject to interpretation by each party. I have no dog in this fight.

The fact that tuning will only be done "in house" tends to make me think Bren is limited to the PCs they've purchased licenses for, which lends credence to MCU's explanation.

San
 
Bren never said he completed the CBR by himself in the video. He did have help from people to complete it and if he paid you, why would he plug you? If it was a free partnership, I would understand but you severed the business with him. I wouldn’t plug it either. I also haven't seen them talk about you negatively in any way. Just said they tried to buy a license and you refused to sell it, nothing beyond that.
First, I never said Bren was talking shit about me, and I have tried hard not to say anything negative about them. I am only trying to fight the claims that they were first. Second, I never actually had a partnership with Bren. I never actually sold Bren anything directly. I sold the license to his UK partner who shared one of his seats with Bren. Their license is still good so I didn't sever/terminate any business relationship with them. No relationship ever existed, I was surprised when I heard they were tuning the SC82 but I wasn't worried because I know my ECU definitions for Hondas are the best and would have the superior product in the end. But even if Bren was getting help with the ECU definition from his UK partner, they could have give me a shoutout for making the flashing tool and making all of this possible. Instead they made it seem like it was all them.

And for the record, I told Bren that once I had the remote flash tool ready I would be working on a way for 3rd party vendors to sell their tunes with it but he didn't seem interested. 🤷‍♀️
 
Discussion starter · #25 ·
That doesn't make sense. You're saying if I paid for a service or commodity I shouldn't plug them, even if I liked/loved the product? Feedback is a plus, whether it's positive or negative, and regardless if money changed hands.

MCU stated that goods/services were purchased, but that the intent to send a laptop to customers for purposes of tuning didn't fit into the pre-arranged agreement. Your statement above "Just said they tried to buy a license and you refused to sell it, nothing beyond that" excludes information provided by MCU in this thread, and isn't accurate IMHO.

The details of the transaction between the two entities will be subject to interpretation by each party. I have no dog in this fight.

The fact that tuning will only be done "in house" tends to make me think Bren is limited to the PCs they've purchased licenses for, which lends credence to MCU's explanation.

San
If I paid for a service it would be up to me whether to plug it or not. Neither is wrong. You pay just like everyone else does for a product that should work as advertised. No need to plug it but if you want you can, of course.
 
Discussion starter · #26 ·
First, I never said Bren was talking shit about me, and I have tried hard not to say anything negative about them. I am only trying to fight the claims that they were first. Second, I never actually had a partnership with Bren. I never actually sold Bren anything directly. I sold the license to his UK partner who shared one of his seats with Bren. Their license is still good so I didn't sever/terminate any business relationship with them. No relationship ever existed, I was surprised when I heard they were tuning the SC82 but I wasn't worried because I know my ECU definitions for Hondas are the best and would have the superior product in the end. But even if Bren was getting help with the ECU definition from his UK partner, they could have give me a shoutout for making the flashing tool and making all of this possible. Instead they made it seem like it was all them.

And for the record, I told Bren that once I had the remote flash tool ready I would be working on a way for 3rd party vendors to sell their tunes with it but he didn't seem interested. 🤷‍♀️
Honestly I wouldn’t say you made it possible but I’m sure you made it easier to churn out in a month. Would take a little longer to make the tool themselves, which they’re doing now. They paid for a license so I hope you would honor the transaction, of course.

Would definitely like to see videos of yours and dyno comparisons when you get around to it.
 
Honestly I wouldn’t say you made it possible
Everyone in the world (minus maybe like 1 Italian dude) flashing the SC82 (or any other Honda CANbus based ECU) is using my software right now. Other companies might be working on their own flashing tool, but you can't tell that I didn't make SC82 flashing for the general population possible.
 
Discussion starter · #28 ·
Everyone in the world (minus maybe like 1 Italian dude) flashing the SC82 (or any other Honda CANbus based ECU) is using my software right now. Other companies might be working on their own flashing tool, but you can't tell that I didn't make SC82 flashing for the general population possible.
I said you made it easier to finish in a month and I’m sure many other tuners you made it entirely possibly for. Once dimsport has it, it will open this up to many more tuners so everyone is happy and getting the best solution for the customer, whomever that may be.
 
I said you made it easier to finish in a month and I’m sure many other tuners you made it entirely possibly for. Once dimsport has it, it will open this up to many more tuners so everyone is happy and getting the best solution for the customer, whomever that may be.
You literally said I didn't make anything possible. I am not sure why you continuously talk out your ass to diminish my contributions to this bike/sport/industry. All your posts since your first post on this forum have been to shill for Bren.
 
Discussion starter · #31 ·
You literally said I didn't make anything possible. I am not sure why you continuously talk out your ass to diminish my contributions to this bike/sport/industry. All your posts since your first post on this forum have been to shill for Bren.
Typical deflection from your own professional frustration. I said you made it easier for Bren and made it possible for others. Stop digging for hidden layers. It’s going to Dimsport anyway so instead of arguing with a nobody like me, now would be a great time to get some videos together about your product before every other tuner has access for free.
 
now would be a great time to get some videos together about your product before every other tuner has access for free.
Easier for Bren? No, I made it POSSIBLE for Bren, they are not software/hardware/tool developers, all they do it tune bikes. Whatever tool they are using in the future they have no hand in developing. Also, why would dimsport invest time into software and hardware to give it out for free. That doesn't make sense. As I said before, the tool to perform the flashing is trivial, its creating the ECU definitions that enables tuning that takes time. The main fuel/ign tables only are only 2 dozen maps, but my master def has nearly 2k tables/maps/switches so far and still exposing more. The only way to get access my defs with with my full tuning suite, unrelated to the simple master tool that is currently out. There is a lot more to making a fast and good running bike than peak HP at WOT.
 
Discussion starter · #33 ·
Easier for Bren? No, I made it POSSIBLE for Bren, they are not software/hardware/tool developers, all they do it tune bikes. Whatever tool they are using in the future they have no hand in developing. Also, why would dimsport invest time into software and hardware to give it out for free. That doesn't make sense. As I said before, the tool to perform the flashing is trivial, its creating the ECU definitions that enables tuning that takes time. The main fuel/ign tables only are only 2 dozen maps, but my master def has nearly 2k tables/maps/switches so far and still exposing more. The only way to get access my defs with with my full tuning suite, unrelated to the simple master tool that is currently out. There is a lot more to making a fast and good running bike than peak HP at WOT.
Then I guess you have nothing to worry about. No one can do what you do.
 
Talk is cheap....... for someone trying to write code (some of us are waiting for a good remote SC77 solution) and build some sort of business model all this sh-t must be driving him mad. For all the haters piss off and move onto something else there is a bit of bad blood about all this flashing with vested interests as well as vulture mentality.
The retired TK fella may have a bit too much time on his hands, most retired people turn up at your business right on lunchtime because they have there's much earlier because retirement bores you shitless so you have lunch early so you can pester every other poor sole.
And CBR-SP you spoke about others posting drivel, congratulations on yours :)
 
Discussion starter · #36 ·
Talk is cheap....... for someone trying to write code (some of us are waiting for a good remote SC77 solution) and build some sort of business model all this sh-t must be driving him mad. For all the haters piss off and move onto something else there is a bit of bad blood about all this flashing with vested interests as well as vulture mentality.
The retired TK fella may have a bit too much time on his hands, most retired people turn up at your business right on lunchtime because they have there's much earlier because retirement bores you shitless so you have lunch early so you can pester every other poor sole.
And CBR-SP you spoke about others posting drivel, congratulations on yours :)
Totally agree about talk being cheap. :)
 
There was a lot of stuff on the 1299 Ducati forum in 2019 about BT tunes and fake posters teh1337ftw as an example talking up Brent Tuning products but got caught out (that forum is a harsh environment) It's quite interesting reading when you get into it.
On pages 5 of the post it starts to unravel and I did start to grin a bit, hope you enjoy.
 
Well, I wouldn't expect my first post on this forum to be in such a topic, but have my 2 cents:
Simplified timeline of events:
  • MCU busts his a** off to figure out a way to flash the SC82, something none of the big companies could do so far;
  • MCU tests the tool with selected parters to ensure a progressive and reliable development of the platform;
  • MCU directly or indirectly allows other businesses that are +/- direct competitors to have the tool (not bragging anywhere about it);
  • Other business with a broader reach, probably much more capital and marketing, start throwing what seems false information around spreading that they where the engineers behind the 1st ever solution for the SC82, that the other tuners are not on the same level;
  • Probably this other business will profit 1000% more than the original developer MCU;

So now you guys dare to say that it would be cool to send MCU's work over to Dimsport, having it replicated so Dimport can get bigger and MCU disappears in the sands of time as if it never existed? Something is wrong with the world.
I would be angry myself, it's ridiculous that someone places so much effort to develop a solution for an Honda, and it seems that there is no consideration for him in an Honda forum, praise the other lord, but don't forget that all they care about is profit and bmws, and I wouldn't judge MCU if he did not worked on future Hondas.

I believe the bigger issue here is that MCU didn't had a huge support behind, and a developer is not necessarily good in marketing and expanding a business, mostly when working by himself.
@PuffTheMagic Thank you for what you are doing, I have nothing against the other businesses mentioned and I know they are good in some fields, but I can't agree with this whole situation, and I really hope that it will not be a blocker for you and that you can expand even further.
 
Discussion starter · #40 ·
There was a lot of stuff on the 1299 Ducati forum in 2019 about BT tunes and fake posters teh1337ftw as an example talking up Brent Tuning products but got caught out (that forum is a harsh environment) It's quite interesting reading when you get into it.
On pages 5 of the post it starts to unravel and I did start to grin a bit, hope you enjoy.
The post right after this was someone that joined 15 hours ago and it’s their first post. I think I see what you mean here.
 
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